Meet Easton
As a Relationship Manager at Pinnacle Wealth, Easton Prins is committed to building long-term relationships rooted in trust, clear communication, and personalized financial guidance. He believes that financial planning should not only be tailored to each client’s unique goals, but also empower them with the knowledge and confidence to make informed decisions.
As a Sioux Falls native and graduate of Sioux Falls Christian High School, Easton earned his bachelor’s degree in Finance and Entrepreneurship from Dordt University, where he also played football and served as a student coach—experiences that helped shape his leadership, discipline, and team-first mentality.
With a strong foundation in both finance and client service, Easton brings a thoughtful and transparent approach to helping individuals and families pursue their version of True Wealth. He’s passionate about educating clients on financial concepts and creating strategies that align with their values and long-term vision.
Outside of the office, Easton enjoys spending time with family and friends, relaxing at the lake, fishing, wake surfing, hunting, and snowmobiling.